![]() ![]() ![]() But it’s impossible to bring hipster beards back, because everyone still has them. “For men with chubby faces, they’re more flattering than a beard.” Beards were the clear winner of the 2010s, making the leap from uncoolness to near-ubiquity. “Moustaches draw the eye to the centre of the face,” says Chris Foster, creative director of the Refinery hair salon in Mayfair, where I have come to have my stubble shaped into a Rhett Butler. Composite: Lauren Withrow/The Guardian Getty View image in fullscreen From left: Eugene Hutz, Mark Owen, James Franco. It’s nostalgia for nostalgia, hipster squared. Thus moustaches join indie sleaze, wired headphones and Polaroids, Tumblr girls and twee as part of a cursed repackaging of 2014’s hipster style. On TikTok, anything older than five years is treated as vintage, and eligible for revival. Fashion’s classic 20-year trend cycle is no longer fit for purpose. If you are old like me – someone who believes the 1990s and 2010 were both 10 years ago – you won’t like the answer. From Heist food market at St Leonards-on-Sea to All Points East festival in Victoria Park in London, young men with moustaches, everywhere. But I have started seeing them again, like civil war ghosts. That went away, and we said no more about it. A bizarre thing happened 20 years later, when ridiculous moustaches and moustache iconography came into fashion, and people even had them tattooed on their fingers. The masculine ideal was clean-shaven, unless you were Des Lynam. They were pervy, old-fashioned and creepy. When I came of age, moustaches were the height of uncool. ![]()
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